FROM BRIGHTON TO SARASOTA: AN AGENCY WITH ROOTS ON BOTH SIDES OF THE POND

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Be Creative Studios roots rest firmly in the UK seaside town of Brighton where it opened its doors in 1995. In 2000, the Sarasota, US office opened its doors. Here is a little history and background on our eclectic origins..

Brighton is a famous seaside resort and on the south coast of the UK, 47 miles south of London. It is best known known for incredible architecture and bohemian atmosphere.

Brighton was once a sleepy little fishing village known as Brighthelmstone, until a Dr. Richard Russell began to prescribe the use of seawater for his patients. He advocated the drinking of seawater and sea-bathing. In 1753 he built a large house near the beach for himself and for his patients. A further factor in Brighton’s growth came in the early 19th Century when the Prince of Wales built the Royal Pavilion, an extravagant Regency building designed by John Nash. But it was only with the development of the railways, around 1840, that Brighton truly started to boom.

The city is convenient to London, and increasingly popular with media and music types who don’t want to live in the capital. It is sometimes called “London-by-the-Sea” for this reason. It is home to two universities and an art college, but is equally famous for theatre, antiques, music, media and one of the liveliest club scenes in the UK.

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Introducing Promolyte!

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Bend It. Shape it. Make it into a box!

The Studio’s packaging division brings you Promolyte, a revolutionary blend of lightweight aluminum and polypropylene combined to create an incredible sandwich material that can be used for a huge range of packaging and presentation options..

Outwardly it has the qualities of aluminum but its polypropylene core allows it to be creased for easy folding and double creased to produce an inconspicuous long lasting hinge.

Custom creations in Promolyte include ring binders, folders, boxes, menu holders, slipcases presenters, CD and DVD cases and portfolios – a list limited only by your imagination.

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Be Creative Studios Launches Social Media Division

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You’ve heard the adage that we loved it so much that we bought the company. In our case we had such high demand for social media expertise that we launched a new division!

Our new division, Be Visible – Social Driven Marketing, helps businesses to elevate their brands using existing marketing strategies and partnering the best social media platforms for their goals. These platforms include Facebook, Twitter, Pinterest, Instagram, YouTube and many more.

Social media effectively allows us to create a community of online brand advocates who can share content, amplify message, engage brands and create a new loyal customer base.

Be Visible has already been a huge success for Be Creative Studios. We are managing social media campaigns for a broad range of clients in the fashion, FMCG, travel and transportation, home remodeling, outdoor furnishing, retail, finance and healthcare sectors.

Be Visible is spearheaded by Chief Social Media Strategist, Keri Andino, who joined Be Creative’s team in October. She is a graduate of Illinois State University. Prior to joining The Studio, she worked with many blue chip brands and ran her own social media business for 3 years.

Whatever the size and type of business, Be Visible has bespoke programs to fit all needs and budgets.

To learn about enhancing and leveraging your social media strategies contact Keri Andino at keri@becreativestudios.com. Tel 941 366 8800.

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Rocking The Cause!

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The Firefly Gala is without a doubt one of the most fabulous events in Sarasota! Benefiting Forty Carrots Family Center and presented by The Dart Foundation, their 3rd annual event is approaching.

Headlining Pat Benatar and guitarist Neil Giraldo, The Firefly Gala is on March 23rd at The Concession Golf Club. With a silent and live auction, a dinner prepared by Chef Mac deCarle and an amazing concert, it will be an unforgettable evening!

The Studio has been busy at work creating assets for Firefly including invitations, eblasts, web, program books and event signage.

We are also hosting the Seat Selection Soiree for sponsors to choose their concert seats, which will be held at The Blue Rooster.

To learn more about The Firefly Gala, visit http://www.fireflygala.org/

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Florida Wine & Balloon Festival Takes To The Skies!

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When we first met with Florida Winefest, we were so excited to be a part of such a fabulous event!

For 23 years, they have put on “Parties with a Purpose” and have given nearly $7.5 million to programs serving disadvantaged children’s charities in Sarasota and Manatee Counties.

This year, they are adding a whole new aspect of an already fun festival…hot air balloons! This year 25 hot air balloons from across the country will be available for rides.

From April 4-7, the 4-day Family Friendly Festival will include 18 events featuring wine, food, live music, dinners, a charity auction and much more!

From branding, to social media and web development, we have had so much fun working with an amazing event and cause.

For more information on Florida Wine & Balloon Festival, visit http://floridawinefest.org/

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Welcome To The Studio Visible Men Academy!

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The Studio is very excited and passionate about the work we’re doing with our new client, Visible Men Academy (VMA)!

VMA is the first all-boys public charter school in Manatee County, Florida. The school provides at-risk elementary and middle school aged boys from low-income communities with outstanding academic, character and social education in a nurturing school environment.

From web, to marketing and branding, The Studio has been hard at work. We can’t wait for VMA to open in August! Enrollment for students Kindergarten to 2nd Grade begins January 15th.

For more information, visit vmacademy.org

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Check Out Our Billboard for United Airlines and SRQ!

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Have you seen the new billboard designed by The Studio? Located on University Parkway and US 41, we are introducing United Airlines’ new non-stop flight from Sarasota Bradenton International Airport (SRQ) to Chicago O’Hare!

This is just a part of The Studio’s master campaign to promote SRQ’s new direct flight to The Windy City, which begins November 4th! We also created dioramas currently displayed in Chicago O’Hare. To launch the new flight, there will be a fabulous event at the Willis Tower in Chicago for travel agents and businesses to attend.

To book your direct flight to Chicago, visit www.united.com

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Be Creative Studios Wins Two American Graphic Design Awards

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The Sarasota based Studio took home two “Excellence Awards” at this year’s 2012 Graphic Design USA Awards and with over 8000 entries, competition was hot! Wining entries were for the Blackstone Shoes (http://usa.blackstoneshoes.com/) for b2b, direct mail campaigns and the Shelterbox (http://www.shelterbox.org/) Annual Report.

Every year the editor’s at Graphic Design USA invite thousands of creative professionals who have been recognized by this national design competition for nearly five decades. The competition is open to everyone in the community: advertising agencies, graphic design firms, corporate, institutional and publishing in-house departments, and more. It honors outstanding new work of all kinds: print, packaging, point-of-purchase, internet, interactive and motion graphics.

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Sounds From the Studio

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SOUNDS AND SHOUTS FROM US AND FOR OUR CLIENTS

The long, hot summer may be upon us – but the luster for new ideas, concepts, events, awards and achievements is not escaping the studio and some our remarkable clients.

Here are just a few ‘HAPPENINGS’ this summer for them and us…


SARASOTA BRADENTON INTERNATIONAL AIRPORT (SRQ)
NEW Campaigns – DO YOU SRQ?

The goal of the DO YOU SRQ? initiative is to develop an emotive, questioning campaign, with a huge brand message and local buy-in / pledges at all levels, from businesses, to consumers, to media and employees!

We used a variety of sub-messages that add extra value to the campaign, such as ‘YOUR TOWN. YOUR AIRPORT’, ‘YOUR HOME. YOUR AIRPORT’ and ‘WE GENERATE 11,000 JOBS IN OUR LOCAL COMMUNITY.’

This campaign targets individuals, businesses, airlines, groups, and associations to ‘TAKE THE PLEDGE’ and become SRQ Advocates.

CLICK HERE TO TAKE THE PLEDGE

BLACKSTONE SHOES
NEW National Campaign, Video Shoot, and E-commerce

Blackstone Shoes are an exciting, edgy brand. With legendary European roots, the brand has a strong sense of identity and a HANDSOME and STYLISH product that transcends urban landscapes, ski resorts, islands, rock concerts and gala dinners.

They have their US HQ here in Sarasota and The Studio team has been hard at creative, developing a new national campaign, culture video and e-commerce site.

CLICK HERE TO VIEW VIDEO

FORTY CARROTS FAMILY CENTER
Behind the Scenes Video Shoot and Website for Wine Women and Shoes 2012

The Studio has loved working with Forty Carrots Family Center on their fabulous Wine, Women & Shoes event since the very beginning, and here we are producing a fly on the wall BEHIND THE SCENES FILM and developing the new event website!

A great time was had making this VIRAL VIDEO OF THE EVENT PHOTO-SHOOT and enjoying the creative talent, beautiful people, shoes, stunning ensembles and location. We are confident this video will enable Forty Carrots and Wine, Women & Shoes to show a viral moving asset to their marketing campaign!

CLICK HERE TO VIEW VIDEO

GATEWAY BANK
WINS Two Major Awards!

The Studio loves working with Gateway Bank. Their business and customer service ethos, care for our community, team and product base are unparalleled. One of our GREATEST REWARDS has been not only to develop successful marketing strategies, but partnering with their incredibly satisfied clients on a testimonial campaign. They also just won SMALL BUSINESS OF THE YEAR in Manatee County and YOUNG BUSINESS OF THE YEAR in Sarasota County!

Well done to Shaun Merriman and his team, they whole-heartedly deserve this kudos!

GOODWILL
WELCOME to The Studio!
Working on Web and Brand Enhancement

We love the non-profit sector and we are so pleased to have been chosen to help Goodwill ELEVATE THEIR BRAND, consolidate their web presence into one dynamic environment and help them to take engagement with Goodwill to the next level.

Goodwill retail centers, donations centers, trucks, and website will all be rebranded with a FRESH NEW LOOK within the next few months. We are looking forward to showing the results of our collaboration very soon!

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Murray Homes Takes Home A Telly Award!

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Luxury Sarasota home builder and Studio client Murray Homes has won a bronze Telly Award for its 3 minute promotional video. The stunning piece was a collaboration between Be Creative Studios, the Murray team and Mars Vision Productions.

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Backlit Posters At Chicago O’Hare

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Photos of departure gate 60″ x 48″ backlit posters at Chicago O’Hare. Introducing
the new United Airlines route to Sarasota Bradenton International starting on November 4th.

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Get Your Beach On – A New Campaign For United Airlines

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In case you have not heard the fabulous news, United Airlines will be flying non stop from Sarasota Bradenton International to Chicago, daily from November 4th!

The Studio has been working up a campaign that will run in Chicago.
These are large dioramas that will be seen in the terminal at O’Hare. Billboards will be up shortly.

If you are in the area and you see them – send us a photo!

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NEW National Campaign, Video Shoot & E-commerce for Blackstone Shoes!

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Two new videos for your viewing pleasure:

Blackstone Culture:

Behind The Scenes:

With a US headquarters here in Sarasota, The Studio team have been wallowing in a host of creative applications, developing a national brand campaign, series of videos and a new website.

Blackstone Shoes are an exciting, edgy brand. With legendary European roots they have a strong sense of identity and a HANDSOME and STYLISH product that transcends every social climate.

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WELCOME to The Studio Goodwill!

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We love the non profit sector and we so pleased to have been chosen to help Goodwill to elevate their brand, consolidate their web presence into one dynamic environment and help them to take engagement with Goodwill to the next level.

Goodwill retail centers, donations centers, trucks and website “will all be rebranded with a fresh, new look within the next few months. Looking forward to showing the results of our collaboration very soon!

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DO YOU SRQ?

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Introducing The Studio’s NEW Sarasota-Bradenton International Airport (SRQ) Campaign!

SRQ is much more than just an airport, it is a place that makes traveling much easier and more convenient for people in Sarasota and Manatee Counties, and it also helps boost our economy by creating 11,000 jobs and generates over $960 million into the local economy!

The goal behind the DO YOU SRQ? Campaign was to develop an emotive, questioning campaign, with huge brand message and local buy-in / pledges at all levels, from businesses, to consumers, to media and employees!

We used a variety of sub messages that add extra value to the campaign, such as “YOUR TOWN. YOUR AIRPORT”, “YOUR HOME. YOUR AIRPORT” and “WE GENERATE 11,000 JOBS IN OUR LOCAL COMMUNITY”.

This campaign has been developed to include individuals, airlines, groups, associations and with our partners to tie in with our “Advocate Initiative.”This initiative will leverage public relations, local prints and broadcast media, social media and viral videos and web marketing.

We are very confident that DO YOU SRQ? will be a huge success! The “hometown” buy in potential is HUGE and the campaign will empower our advocates and stakeholders to get very involved!

To pledge your support, go to www.srq-airport.com/do-you-srq.aspx

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A Behind-The-Scenes Look At Wine, Women & Shoes!

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WATCH NOW! An event in the making –

The Studio has loved working with Forty Carrots Family Center on their fabulous Wine, Women & Shoes event since the very beginning and here we are producing a fly on the wall, behind the scenes film and developing the new event website!

A great time was had making this viral video of the event photo-shoot and enjoying the creative talent, beautiful people, shoes, stunning ensembles and location. We are confident this video will enable Forty Carrots and Wine, Women & Shoes to show a viral moving asset to their marketing campaign!

Forty Carrots puts on this event as a fundraiser in order to support the wonderful parent education programs they provide for free at local high schools, Sarasota County libraries and other agencies including First Step and SPAARC.

Most local fashionistas know all about the popular Signature Luncheon that is part of the Wine, Women & Shoes weekend of events. However, insiders also rave about the Winemakers Dinners, held in private homes and exclusive restaurants. Wine, Women & Shoes kicks off November 1st with a VIP reception at Michael’s Wine Cellar. This stylish, sold-out event will definitely be a weekend to remember!

Forty Carrots is a non-profit organization dedicated to strengthening families. Their services include a wonderful preschool and a parenting education program. They do several wonderful fundraisers throughout the year, and Wine, Women& Shoes is without a doubt one of their most exciting!

ENJOY and SHARE and see you in November!

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Take A Closer Look – The Sea Lions Are Coming!

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After the success of last season’s Penguin Island, The Aquarium at Mote Marine Laboratory in Sarasota will be unveiling a second limited-engagement exhibit in December – “Sea Lions: On The Water’s Edge.”

Scheduled to open on Dec. 1 and remain through Spring 2013, this exhibit featuring California and Patagonian sea lions will be a new and very fun interactive experience for visitors at Mote!

The Studio is currently working on sea lion media strategy, web, digital, print and TV ads, a signature cocktail event and helping out with sponsor engagement.

Last year’s exhibit was a huge success and thousands of visitors were able to enjoy the penguins at Mote. With the arrival of such personable pinnipeds we expect even greater success!

Bring the family, bring a friend, get involved!

To find out more go to Mote.org

 

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FRESH FROM THE STUDIO!

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Since 1971, our wonderful client Coastal Behavioral Healthcare has been providing mental health, substance abuse and many other support services for people in Southwest Florida.

For their inaugural fundraising event, Coastal Behavioral Healthcare is hosting Bliss By The Pool, which is being held at the fabulous Bentley’s Resort in Osprey in October. Be Creative is thrilled to be creating the event materials and developing the new Coastal Behavioral Healthcare website. The party, which is being organized by Maestro Events, is luau themed and sponsors will hold court in their own personal cabanas. This “Miami-esque” event promises to be one of the hottest ones of the year and we encourage you to get involved!

For sponsorship opportunities, contact Kareen Ver Helst at 941-927-8900 x. 3328.

PROJECTS – Event materials and website development

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A New Look For The Humane Society

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The Studio loves furry creatures! Our own rescue mascot “The Murph” reigns supreme here every day. That is one of the many reasons why we are proud to have developed a new look for the Humane Society of Sarasota County.

As a part of a “master campaign” to elevate their brand, we created a new logo and are in the process of developing a dynamic new web presence. Our goal was to produce a very interactive website that will help them with more adoptions and volunteers and will also reflect where the Humane Society of Sarasota County is going with their branding.

After trying out many different color combinations, we decided on Mint and Chocolate. Inspired by the simplicity of 60′s street art in New York City, the idea of a footprint seemed like a familiar yet fresh idea. Combined with the color choice, the visuals conveyed a sense that the Humane Society of Sarasota County and their animals were moving forward in a new direction.

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CAMPAIGN FOCUS – The Aquarium at Mote Marine Laboratory, Sarasota, Florida

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“TAKE A CLOSER LOOK” is a new campaign that features five different ad variants. Individual messages were developed focusing on manatees, sharks, sea horses, sea turtles and coral reefs.

Using a range of print and broadcast media, each individual ad is intended to engage and educate the audience to the extensive global marine research undertaken by Mote scientists and how it affects the oceans and the world that we live in.

The call to action is Visit The Aquarium at Mote Marine Laboratory.

MEDIA – TV, print, radio, web.

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From Our Treadstone Packaging Division – Nike Canisters Made For Selfridges

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Nike Canisters made for Selfridges. Tennis shirts are rolled up and inserted into the cylinder. Our Studio came up with the design and then produced 20k units.

How it’s made – card tube with internal shoulder tube covered in printed gloss laminated wraps around. We can help your fashion brand. Give us a shout, we would love to chat…

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Need Luxury Packaging, Presentations or Corporate Gifts?

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See what brands like Nintendo, Sony, L’Oréal and Adidas are doing..

The Studio has partnered with global packaging manufacturer Treadstone, to provide creative packaging design and production services in the United States for ANY VOLUME and BUDGET!

Supplying a host of industries from sports to fashion, food and beverage to financial, we provide custom packaging and presentation solutions using metals, perspex, wood, eco products – pretty much anything that INSPIRES YOU.

Whether it’s bags or boxes, luxury corporate gifts, point of sale or product packaging, presentations, membership packs, invitations or training materials, The Studio will help you design and produce a dynamic piece that meets your marketing, public relations and sales goals.

GET IN TOUCH and see how your ideas translate into that EXTRA WOW!

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NEW CLOCKWORK HOME SERVICES WEBSITES

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Be Creative Studios, Sarasota were recently recruited by Clockwork Home Services to design four websites for their Success Group International Division.

The four sites represent their Air Time 500, Plumbers Success International, Roofers Success International and Electrician’s Success International :

www.hvacsuccessnow.comwww.plumbersuccess.comwww.electriciansuccess.comwww.roofersuccess.com.

Clockwork Home Services, Inc. is dedicated to improving the operations, efficiency, customer service and profitability of contractors in the home services industry in North America through affinity group membership and nationally branded franchises.

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The Community Foundation of Sarasota County’s Annual Report

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What a pleasure producing the Annual Report for an organization that does so much for non profits in the Sarasota community. The numbers are astounding. Glad that we could design it in such a colorful, impacting and contemporary way.

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Making Friends and Influencing Other People

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There’s nothing better than a referral and a motivated one at that!

More and more companies are using incentives and gifts to build business and spread the brand word. In fact, engaging consumers and initiating brand following from “friends of friends” has never been so “virtually” easy or extremely challenging as we seek out what moves our consumer.

However, with all the motivation in the world only genuine referrals really matter. Product belief and integrity is paramount, followed by old fashioned “word of mouth” recommendation and then you can consider the motivational element.

This week we came across The Foundary website www.thefoundary.com.

The Foundary was launched by Hayneedle to connect people with the home and lifestyle products that are perfect for them. Motivated users get credits for sharing, liking and blogging.

Motivational Marketing, by Be Creative Studios, Sarasota, Florida.

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SEO – Hire A Professional Or Do It Yourself?

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SEO image

Does your website need SEO or greater “Internet Visibility? For those who need to make money or attract new clients or followers online, the answer is “yes!” These days, getting on the first page of Google’s search engine results is far more important than simply  having a great product or service.

Those who do SEO successfully WILL REAP REWARDS, while those doing no SEO on their websites can expect wallow in obscurity. Back to the original question….

For an established business, hiring a professional can be great investment, but those just starting out may not have the budget. For anyone running a business, knowing the basics is a must. The reason is, in order to properly vet a professional, you need to have an eye for what is plainly bad SEO. There are a lot of them around!

There are plenty of cons to DIY SEO. Time is the big one. Since time is money, how much is your time worth?

Professionals are the ones who have the time to stay on top of the always changing rules and hone their skills, since that is why they get paid. Google, for example, makes frequent revisions to its search parameters so the need to stay knowledgeable to stay ahead is paramount.

In a nutshell if you have got a website for your business, SEO is an absolute must! Why not make use of such a great strategy for driving customers to your website? For those with little or no budgets, “do it yourself” is the only way to go. Consider hiring someone to do your SEO, however, if you can afford it, to SAVE YOURSELF TIME AND MONEY IN THE LONG RUN!

If you need greater INTERNET VISIBILITY ask us about affordable packages that can combine SEO and Social Media.

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How can benefit events make money, AND make it easier to raise more money?

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Benefit events image

Benefit events can (and should) be a fun, exciting way to introduce new supporters to your mission and reinforce relationships with current supporters, but successful events don’t just happen, they take time, research, planning, and lots of detail work. They can be costly in terms of staffing and volunteer hours.

Non-profits hold events for a variety of reasons, but the number one reason is to raise funds for the organization. Some events may not be designed to make money, and they may even cost money (for instance, a volunteer thank-you party). Many organizations host events with the sole purpose of “friend-raising” and generating good will toward the organization

The advantage of a hosting a benefit is that it can raise funds for an organization and meet the objectives of “friend-raising” including increased awareness, identifying new volunteers, and celebrating accomplishments.Â

A benefit event can be worth more money than the money it raises, if it makes it easier to raise more money!

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BRAND IT! MEASURE IT?

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Brand It! Measure It? image

“Why are you undertaking a “branding campaign”? The common philosophy is that their primary purpose is “branding”. The hope is by connecting with you, or interrupting you, a lasting impression or feeling, might be left with you. The connection between campaigns and outcomes and measurement is always tenuous at best.

Every campaign and in turn website, has to have a purpose no matter what your commercial goal. Figuring our what you are going do with your campaigns can come after you figure out why you are doing these campaigns. Not just because you have some money to spend or because someone asked you to.

Once you know the desired outcome you’ll be surprised to learn all the fabulous measurement possibilities that are available online through analytics, YouTube, paid search, affiliates or whatever channel you end up choosing.

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Moving Downtown

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Welcome to our new studio! Downtown and loving it!

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The Magic Power of Testimonial Marketing

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Testimonials are powerful. They create believability, credibility, and a sense of security for customers. They help to break down the natural barriers that most buyers feel towards any business…

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10 Things CMOs Need To Know About Google+

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With huge impacts on search results and business pages on the way, the larger behemoth has arrived?

Comment from Forbes article:

“I haven’t predicted a “next big thing” for the last few years, because the marketplace didn’t really have an obvious successor to the Twitter/Facebook throne. I don’t care if this is a “killer” or not. I know that it’s become (in the first two weeks of its existence) the No. 1 referrer of traffic to my website, and that’s good enough for me.”

Chris Brogan is president of Human Business Works, and co-author of the New York Times Bestseller, “Trust Agents.” He blogs at chrisbrogan.com.

CLICK TEXT TO VIEW FULL FORBES ARTICLE

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We’re Moving On Down!

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Our new loft space “THE STUDIO” is rapidly approaching completion and Be Creative will shortly be heading to downtown Sarasota at 5th and Central. We look forward to hosting clients, events and shoots and toÂ
being in a such a great location!

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Be Creative Marches With The Penguins!

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With great pleasure, excitement and anticipation, The Studio announces its partnership with Mote Aquarium to promote Penguin Island, a traveling exhibit that arrives in Sarasota in November of this year. During this limited-time exhibit, visitors will have the chance to meet and learn more about black-these “black-tie” guests through daily visits and special meet-and-greet opportunities.

The black-footed penguins coming to Mote Aquarium are native to South Africa, where the ocean currents are cold and the climate is moderate. They will be visiting from their permanent home at Six Flags Discovery Kingdom in Vallejo, Calif. The birds, which can measure up to 27 inches tall and weigh 5-10 pounds each, will live in a climate-controlled habitat and be fed and cared for by specially trained Mote staff .

The Studio will provide creative, marketing, media, web, sponsor development and event support for Penguin Island and other Mote events.

Contact us to find out more about “Partnerships with Penguins!”

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Digital Illustrator Vince Fraser Flies In

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Touting his work on the back of a second year Sarasota Film Festival collaboration,
our friend Vince Fraser is seen here with his latest ingenious creation.

To say that you have “seen nothing yet” is an understatement. Vince has been
commissioned by some of the world’s leading brands and his website is well worth a look!

Click text for website and image for larger picture.

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Demand and supply platforms – the media industry’s Big Bang

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The media trading system in the US is already welcoming “real-time bidding” through digital demand and supply-side platforms. Andy Pearch, director and founder of media advisory company MediaSense, tracks an initiative that is set to reshape the way media agencies do business. CLICK TO READ ARTICLE

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Going For Gold! Yes We Won!

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The Studio won a Gold Award for THE LOFT RISTOBAR website at the Suncoast Advertising Federation Awards last night. More to come…

AAF-Suncoast’s awards competition drew the second most entries in the state of Florida this year, with a total of 359 entries, including 63 from AAF Southwest Florida and 86 student entries.

The Loft Ristobar is Sarasota’s Premier Dance Club & Elegant Dining Restaurant
www.theloftristobar.com

Live entertainment and excellent food. Live bands Friday and DJs Thursday and Saturday. Dance, Hip Hop, Southern Rock, Country and Jazz featured at Sarasotas newest and most sought after club.

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Logo of the week from The Studio..

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Presented in Franklin Gothic.

The client and studio team are very happy with this logo which works perfectly
for a company that blends technology and intelligence..

Apptimation develops and markets decision support and business intelligence
solutions and services for the travel & transportation (T&T), energy, logistics and finance industries.

Apptimation is designing innovative, user friendly, complete, and cost-effective services that deliver proven and bankable value in the form of yield and revenue enhancements or cost containment recommendations and guidelines.

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Are you making a BIG graphic impact in 2011?

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The new year is always a fun and critical time for making the marketing
budget stretch as effectively as possible. If your business is going to be visible
in any sort of public environment, whether it be a trade show, fair, expo or event
sponsorship make sure you make a BIG impact!

Pop-stands.com offers an array of displays, booths, banners, flags and accessories that give you POP and brand recognition. From sleek, small and retractable, to custom booths, we have everything you need at prices that will make any marketing director smile. Ask about our custom graphic packages

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Be Merry & Most of All Be Creative!

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Happy Holidays and Felices Navidades from the studios.
We are thankful for good family, good friends and good clients.
Enjoy!

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Got Tags?

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The train is rolling out of the station at break neck speed for Microsoft Tags.
With over 2 billion printed so far and a smartphone revolution underway, get
ready to jump on board!

Need to know more? Give the studio a call. 941 351 4499

Click here to read full article.

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New HCA Campaign Pops!

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Thanks Blake Medical Center! We are collaborating on
a new mixed media campaign focused on excellence,
awards and service lines. Keep your eyes peeled
for print ads, outdoor, web and TV.

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Quaddra Solutions – new to the Studio

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Welcome Quaddra Solutions!
Quaddra provide global sales,
marketing and technology services
to the travel and transportation sectors.
Lots of work to do, branding, collateral, web
and events..

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Rare, original Apple -1 goes for $150k

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CHECK OUT THE STORY ON THIS TEXT LINK :

It cost $666.66 and had only an $8K memory. Who would have known..

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This Week’s Favorite Viral Marketing Clip – iPhone Blending!

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This campaign attracted 6 million visitors to Youtube alone and sales of Blendtec blenders increased by something like 800% because of this brilliant clip. Fabulous, cheap marketing at its best!

Will It Blend? – iPhone

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The World’s Leading Resource for Effective Brand Transformations

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REBRAND has been featured in The Wall Street Journal, CNNMoney, FastCompany, Yahoo! Finance, other publications and various media. The REBRAND 100® Global Awards is the highest recognition for excellence in brand repositioning – and the first and only competition of its kind.

Once a year, a new panel of international business, marketing and design executives is selected to jury the competition, with the ultimate goal of showcasing the most effective brand transformations to the world via REBRAND.com and credible broadcast media.

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Nominated for a “Standing O Award”

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Our work with Forty Carrots Family Center and their incredibly successful
Wine, Women & Shoes event was nominated for a Standing O award from
The Observer Group for Standout Invitation! The winner is determined by who
has the most online votes by 10/7.

Let's Hear it for the Girls!

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Cooking up some summer heat

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The grim heat of summer may be upon us but you can still take up your positive stick and get planning new year budgets and marketing initiatives. Call the studio, we are full of enlightenment!

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SRQ TV SPOT

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Thanks, Welcome and Enjoy

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Exciting times launching the new Be Creative Studios online environment!

We have accumulated a wealth of portfolio and clients for whom we brand, market and design from all over the world.

Thanks to them for giving us content to talk about. Enjoy our show…

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CLIENT – apptimation

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CLIENT: Sarasota Bradenton Intl Airport

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Project: magnibh enim do consequisci etumsan dignia

Overview: magnibh enim do consequisci etumsan digniamet alis dolutpating ent nulput ipsuscipsum ver adit vullaore vullutatio cortisi tat. Sum veliquisit vel ilis aute vullaorerit dunt la feuguer ipsuscipit ipsum venim ipit ea faccumsan

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WALLS WILL NEVER LOOK THE SAME

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Whatever your space, our custom installations instill the WOW factor. Whether it is a dynamic brand or logo installation, custom digital illustration or a stunning photo mural, we have the ability to design, produce and install wall graphics that have huge impact on any environment.

Our high profile digital illustrator, Vince Fraser, has an illustrious, global portfolio. www.vincefraser.com

If you love photography our vast gallery of shots include NATURE, POP ART, STILLS, MUSIC, SPORTS, GRAFFITI, LANDSCAPES and more. www.modernartco.com

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TRADESHOW DISPLAYS • RETRACTABLE BANNERS • POP UP STANDS

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At Be Creative Displays, we want to make it as simple as possible to present your message in an attractive and smart way wherever your target group happens to be. Regardless of whether you are holding a product demonstration in a store, getting your message across at a sales meeting or exhibiting at a trade show.

We focus on easy-to-use portable display systems of the highest quality.

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Click the banner below to visit our site

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Happy Clients

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3d Machining

Beach Trails

BuyMax

The Community Foundation of Sarasota

Economic Development Corporation of Sarasota

Clockwork Home Services

FAWLEYlBRYANT

Forty Carrots

Friendship Volunteer Center

Gateway Bank

HCA

HealthCare America

Influence Style

Kaizen

Modernartco.com

Murray Homes – Murray Realty

The Plumbing Place

Shepherd Business Intelligence

Silverlight Productions

Sarasota/Bradenton Intl. Airport

TwoTwelve, Inc

SkyTech Solutions

Slicks Garage

Woodruff & Sons

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Murray Waterfront Homes

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The team at Be Creative provide exemplary, creative and service in all aspects of design, marketing and advertising.

Their re-branding of both Murray Homes and Murray Realty has been a great success, positioning us as the leading, luxury waterfront home builder.

- Steve Murray, CEO
MURRAY WATERFRONT HOMES

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New Campaign for Economic Development Corporation

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Sarasota based studio, Be Creative have partnered with Economic Development Corp. of Sarasota County (EDC) and The Sarasota Convention & Visitors Bureau (SCVB) to develop a direct mail campaign aimed at attracting business owners to Sarasota County.

A series of postcards will be mailed over the next few months and followed up by telephone and visits from the EDC.

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ivolunteer Sarasota Kicks Off

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Be Creative Studios have developed an initiative to increase awareness of volunteerism in the community. On behalf of the Friendship Volunteer Center, the local agency has launched a campaign entitled ‘ivolunteer Sarasota’ to dramatically increase the number of non-profits in the area utilizing the service as well as the recruitment of volunteers for those community organizations. ivolunteer Sarasota was funded by The Community Foundation of Sarasota’s Boost initiative.

www.ivolunteersarasota.com
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Influencestyle.com

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www.influencestyle.com

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Homepage Flash

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[kml_flashembed publishmethod="static" fversion="8.0.0" movie="http://www.becreativestudios.com/blog/wp-content/uploads/2010/04/homeflash828.swf" width="828" height="309" targetclass="flashmovie"]Get Adobe Flash player

[/kml_flashembed]

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Website Launch Party

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[nggallery id=3]

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ONLINE SERVICES

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Website Design

Blogs

Search Marketing

Online Advertising

Social Media

E-Commerce

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CLIENT: ivolunteer Sarasota

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Project: magnibh enim do consequisci etumsan dignia

Overview: magnibh enim do consequisci etumsan digniamet alis dolutpating ent nulput ipsuscipsum ver adit vullaore vullutatio cortisi tat. Sum veliquisit vel ilis aute vullaorerit dunt la feuguer ipsuscipit ipsum venim ipit ea faccumsan

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iVolunteer TV Campaign

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OFFLINE SERVICES

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Design

Advertising

Marketing

Branding

Brochures

Media Planning

Print

Packaging Design & Point of Sale

Copywriting

Tradeshow Displays

Events

Annual Report

Photography

Promotions & Public Relations

Multimedia/Video

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Forty Carrots

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The best part about working with Be Creative was that… I didn’t have to work!

Not only were their ideas innovative, but their whole approach was professional and timely. What an absolute pleasure it was to work with them!

-Â Lesley France, Event Chair
FORTY CARROTS

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SRQ Sarasota Bradenton International Airport

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Through understanding our commercial goals and objectives, interpreting and implementing initiatives into local, national and international markets and developing and positioning our brand, Sarasota/ Bradenton International and Be Creative continue to have a successful and enjoyable working relationship.

(They really are the best thing since sliced bread)

-Â Michael Walley, Director of Development
Sarasota/Bradenton International Airport, FL

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Clockwork Chooses Be Creative Studios

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Be Creative Studios have been retained by BuyMax Alliance, a division of Clockwork Home Services, as their marketing partner. Our creative team are developing a national launch campaign, including online and offline media and collateral. BuyMax Alliance™ is a Business-to-Business Internet buying site for independent contractors in the HVAC, plumbing and roofing industries.

Clockwork Home Services are one of the fastest growing franchise operations in the nation.


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Beach Trails

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ivolunteer Sarasota

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Fawley Bryant Gets A New Look

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Sarasota and Bradenton based Architects, Fawley Bryant chose Be Creative Studios as their marketing partner. Be Creative has developed and implemented a new identity and provides ongoing marketing support services.

Fawley Bryant recently expanded their business to a new Lakewood Ranch Branch office building, ‘Energy Court’, in the Lakewood Ranch Corporate Park. Rick Fawley from Fawley Bryant commented; “The move to our new flagship site prompted us to review our branding and we found the team at Be Creative to be the perfect fit in terms of skill set, creativity and customer service.

Fawley Bryant Architects, Inc (FBA) is a full service architectural firm that was established in 1994 when the principals, Richard Fawley, AIA, NCARB and Michael Bryant, RA, LEED A.P., combined their individual practices. Today the firm has nineteen employees and has completed a wide range of project types totaling over $750 million.

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